Will Richardson

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How Do We Measure Success With Social Media?

June 21, 2012 By Will Richardson

Sherry Turkle in yesterday’s New York Times:

Social media increase the volume and velocity of connections to a point where communicating in anything but online postings seems almost impossible. We demand immediate answers and are willing to ask simple questions to get them. We come to measure success by e-mails answered, connections made, posts responded to. We become transactional and reactive. This is not good for productivity or creativity. We’ll want to talk about this.

I definitely find myself thinking more about what we lose with social media these days. Not that I don’t think there are some great upsides, but I’m having some personal epiphanies that are creating some real questions in my brain. While it’s kinda sucky at the moment, I’m thinking this struggle is a good sign. 

Filed Under: Uncategorized Tagged With: education, learning

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