The Times coverage of the event focuses on the business aspect of blogging a la “Many Started Web Logs for Fun, but Bloggers Need Money, Too.”
Here’s the upside:
Henry Copeland, founder of BlogAds, a service that provides classified advertising for Web logs, is even more confident. He predicted that blogs that are making $5,000 a month will be making five or six times that a year from now. Soon, advertisers will be able to say “I want to buy ads on 25 different Web logs in Southern California written by women who drive humvees,” and have the perfect audience at their fingertips, he said.
And the downside:
But talk of money leaves a bad taste in the mouth of some bloggers. Some participants were far more interested in talking about the role of blogging in politics and religion. A heated discussion arose over whether blogging is journalism. And many wondered if there is room for little-known blogs ever to make the ‘A’ list.
The author had just started asking me some questions when the journalism session
started…and I never saw her again. Sniff.
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