Will Richardson

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Selling Web Log as Web Site

March 23, 2003 By Will Richardson

I’m glad that Tim and Pam are sharing their most excellent adventures in the creation and marketing of the Web Log as Web Site idea. I hope to be following in their footsteps. Here is a good examples of a basic teacher portal, and Tim’s got his principal generating some really relevant content for parents. The fact that they’ve taken it on the road to the PTA is the part that is most interesting to me at this point because I’ve been thinking a lot about the marketing piece of this. It’ll be one thing to get the idea approved, it will be another to get teachers and administrators and parents to start contributing.

Also pretty cool is that Tim’s got them using RSS to feed content to parts of the pages. This is my week to figure that out with Manila. That’s really the coolest part of this when I think about how it might play out.
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Filed Under: General, Weblog Theory

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